Comments on: Innovation and the rationale behind emotional design http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/ innovation and management consulting Sat, 11 Oct 2008 09:09:36 +0000 http://wordpress.org/?v=MU hourly 1 By: consultaglobal http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10671 consultaglobal Tue, 19 Feb 2008 11:35:03 +0000 http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10671 Peter, thanks for your comment. My take is that considering human factors, such as the fact that people are driven by emotions, become key to any "user centered design" and "customer focused marketing" and that design requirements can change overtime (e.g. early adopters and mass consumers involve different design requirements and perceived values). Just thinking of "form follows function" as the only design principle, where function is mostly about the physical rationalization of the form factor, is not good enough. In 1992 I wrote a paper on human factors engineering stating that aesthetics matter as well as accounting for people's diversity. That paper was written in Spanish, so I'm thinking of translating parts of it into English, which I would like to post in this blog sometime this year. Peter, thanks for your comment. My take is that considering human factors, such as the fact that people are driven by emotions, become key to any “user centered design” and “customer focused marketing” and that design requirements can change overtime (e.g. early adopters and mass consumers involve different design requirements and perceived values). Just thinking of “form follows function” as the only design principle, where function is mostly about the physical rationalization of the form factor, is not good enough. In 1992 I wrote a paper on human factors engineering stating that aesthetics matter as well as accounting for people’s diversity. That paper was written in Spanish, so I’m thinking of translating parts of it into English, which I would like to post in this blog sometime this year.

]]> By: Peter http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10669 Peter Mon, 18 Feb 2008 20:06:47 +0000 http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10669 Thank you for your thoughts on this. I work in roadmapping but we don't normally include the emotional aspects of a product's design in the planning. It seems to me we should and likely will more in the future as this process matures. Thank you for your thoughts on this. I work in roadmapping but we don’t normally include the emotional aspects of a product’s design in the planning. It seems to me we should and likely will more in the future as this process matures.

]]> By: Allen Taylor http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10668 Allen Taylor Sat, 16 Feb 2008 15:34:04 +0000 http://consultaglobal.wordpress.com/2008/02/16/innovation-and-the-rationale-behind-emotional-design/#comment-10668 I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you. Allen Taylor I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.

Allen Taylor

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